Innovation Funding Workshop: Strategies for Success

🎯 Innovation Funding Workshop: Strategies for Success

28th  April,  1pm-2pm

Hosted by: University of Surrey | STC & SETsquared Incubators
Led by: Michael Kohn, Innovation Adviser
Format: 1-hour in-person workshop | @ STC

About This Workshop

Let’s get your innovation funding strategy sorted.
Join University of Surrey’s Innovation Adviser, Michael Kohn, as he shares the inside scoop on winning public funding — including practical strategies, real examples, and tips you can use right away to increase your chances of success.

Whether you’re new to public innovation funding or looking to up your game, this fast-paced session will show you how to score higher, plan smarter, and collaborate more effectively.

What You’ll Learn:

💡 Win Big with Innovate UK
Get the lowdown on how Michael’s approach is designed to score 80%+ scores — including a peek at real 10/10 answers and Appendix examples.

🧠 Plan Before You Pitch
Why a well-designed project and real customer insight matters far more than fancy application language.

🤝 Partners Mean Points

Learn how to find and secure strong partners that boost your project’s credibility and increase assessor/funder confidence.

🎯 Think Like a Funder
Understand how assessors and portfolio teams make decisions — and how to present your project as an investment, not just an idea.

🤖 Smart Use of GenAI
Michael’s honest take on using generative AI in grant writing — what works, what doesn’t, and how to stay ahead of the curve.

Why Attend?

Michael brings 30+ years of experience across startups, academia, and innovation strategy. He’s won funding for his own ventures, helped others do the same, and knows how to position a project for maximum impact — both technically and commercially.

You’ll walk away with actionable tactics, insider insight, and a better shot at securing the funding your business needs to grow.

Bonus: 1:1 Collaboration Clinics Available in the Afternoon
After the session, Michael will be running confidential 25-minute clinics for businesses that want tailored advice on academic collaboration or innovation funding opportunities.
🎟 These sessions must be booked separately. Find the Collaboration Clinics listing on Eventbrite or contact the SETsquared team to secure your slot.

📍 Location: STC (room details provided after booking)
🕘 Time:1pm-2pm
🎫 Free for STC and SETsquared incubator businesses – but spaces are limited!

Reserve your place now before tickets run out.