Price Management course at half price for tenants

NEWS January 25, 2021

Surrey Business School is launching its first Professional Retail Price Management course and is exclusively offering businesses on the Park access to the course at a 50% reduction in price.

The course is suitable for senior retail executives and retail pricing managers. In order to receive the discounted rate, bookings need to be made by 15th February.

Online course:  2.5 hours per online session (12 sessions in total)

Duration: 15th April 2021 – 01 July 2021

Cost: £1497

“Surrey Business School has a 30-year history of education into the theory and practice of retailing. Retail pricing has a very significant effect on a merchant’s bottom line yet is often poorly understood and executed. We are therefore particularly excited to offer this programme that translates our world class research into actionable insights for retail managers.” Professor Steve Wood, Dean of Surrey Business School.

This comprehensive course is led by experienced practitioners as well as academics and will build on your general pricing knowledge to give you latest practical skills, tools and analytics to optimise your pricing strategy and implement it in your business straight away.

The fees include all teaching activities and materials including the Price Management Strategy, Analysis, Decision, Implementation book by Hermann Simon and Martin Fassnacht.

Further details on the course can be found here:


Interested businesses should contact Mark Simmons at Surrey Business School: