August 25, 2021 | News
If you need help with market research, you might be happy to hear students also need to hands-on experience running research projects.
Talented students of Surrey Business School’s MSc Entrepreneurship & Innovation Management course are offering their services to you free of charge this autumn to carry out market research projects for early-stage product prototypes.
From market and competitor analysis to stakeholder interviews and focus groups, this year’s cohort of eager postgraduates are raring to go from October to December 2021. Taking their brief from company founders and keeping in regular contact throughout, the project culminates in a final presentation on their findings including proposals for scaling, new features and target markets.
This project is always hugely popular with businesses on the Park, with past participants on both sides benefiting hugely and many companies proactively revising their product or their approach as a direct result.